Stories with Substance | Analytics | SEO/SEM
Sarah Vancini works with large-scale clients and their marketing teams to provide strategic advice and drive growth. With over a decade of experience in healthcare, SaaS, and direct-to-consumer marketing strategy, she has previously worked with CVS Health and holds an MBA from Boston University. Top marketing agencies have sought her expertise to establish analytics-based strategies and connect client KPIs to marketing metrics.
Her client experience includes:
- Developing tactical plans for trade, media, programmatic, and digital marketing for a Fortune 100 Consumer Goods and Healthcare Conglomerate with $5.3B annual revenue
- Utilizing Gartner assets in email campaigns, blogs, and video scripts for an Insurance SaaS company with $26M annual revenue, resulting in a record-setting 32% webinar conversion
- Running Google Ads Campaigns for seven Cardiovascular Devices (Pumps, Stents, etc.) across various locations for a Medical Device Company with $34.6B annual revenue
- Conducting market analysis for Medi-Cal insurance market, leading to market penetration and $1M of PBM contracts for a Fortune 500 Health Solutions Company
- Crafting white papers on AI Operating Technology for Columbus, Ohio's Fastest Growing Technology Startup, and driving the company to a $50M tech exit to a Fortune 100 company.
Sarah is excited to begin her next project.
Remotely
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